Is your website invisible? Can (or really, do) people actually see it? Now this may sound ridiculous (especially if you've just had a quick look at your site just to be sure!) but according to research by Startups.co.uk reported on The Register at least half of small businesses with an online presence are missing out on sales due to a lack of search engine marleting skill.
Most business websites, be they brochure sites or full blown e-commerce superstores, are there to make their owner money. This can be either directly, by selling on the site, or indirectly by pushing potential customers towards a sale at some point. Not all are successful.
We would love to talk with you about this because we may be able to help.
The thing about marketing is that what works one place may completely fail in another situation. This can often be for very subtle reasons that aren't obvious.
Perhaps your site communicates to your potential customers something other than what you think you meant. Normally this is the job of a marketing department to get right but most small businesses can't afford one.
Perhaps a search engine campaign should be reined in and focused on a very tight, specific niche where your products are actually world beaters.
We may be able to help. Let's have a chat about it and maybe we can show you a way to save money whilst making more sales.